Educate and guide buyers with AI
Today's buyers demand immediate access to information. Spara AI delivers real-time buyer education, guiding buyers to informed purchasing decisions.
Education
Benefits of buyer education
Spara AI educates & nurtures buyers on their own timeline, increasing conversions to scheduled sales calls.
Higher engagement rates from self-service product exploration.
Shorter sales cycles through informed decision-making.
Stronger pipeline quality by nurturing educated buyers.

Show don't tell
Multimodal content delivery
Spara AI automatically leverages preapproved GTM collateral when engaging with buyers.
Product demo videos are automatically shown by Spara AI to help educate buyers looking to understand your product.
PDFs, documents, and images are automatically shown by Spara AI to help buyers understand your value proposition.
No rules necessary - Spara AI automatically learns your sales motion and naturally weaves GTM collateral into buyer conversations.

AI education across channels
Buyers spend more time evaluating your product than speaking to your sales team. Spara AI educates your buyers across chat, email, and voice channels without any upfront commitment on their part.
AI Chat
Engage customers in real-time conversations through our embeddable chat interfaces.
AI Email
Automate email communication with smart scheduling, personalization, and follow-ups to keep deals moving forward.
AI Phone Calls
Voice-to-voice AI for inbound customer conversations with a personal touch.
Case study
MarketMan automates webinars
Spara AI automates MarketMan's webinars by walking buyers through a dynamic, interactive script introducing their restaurant management platform.
Engage website visitors
Spara AI engages website leads in real-time to turn window shoppers into sales conversations.
Automate Prequalification
Spara AI automates complex prequalification interviews to ensure all leads are high value ICPs.
AE Hand-off
Once qualified, Spara hands off the lead to an Account Executive by scheduling a call.

Commonly asked questions
Learn more about how Spara can help you educate your buyers.
How does Spara train on my GTM collateral?
Simply upload your existing GTM collateral and Spara does the rest. It reads documents, views images, and transcribes videos to understand when to best utilize your media in an automated sales conversion.
Why is multimodal AI so important?
Your best sellers "show and tell." Well, Spara AI is the same - it knows how and when to use GTM collateral to further a sales conversation.
How does Spara schedule calls?
Spara engages buyers across channels, answering their questions while driving the conversation towards scheduling a call with your sales team.
Spara has native integrations with all business calendars, including Chili Piper, Hubspot, Cal.com, Calendly, and more.
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Industry-leading AI built to accelerate your leads through top of funnel so your sales team can close more deals.